In retail, data tells you what  happened. People tell you why . If you’re betting your next quarter on dashboards alone, you’re solving yesterday’s problem with yesterday’s answers.   Here’s our position: human-to-human intelligence is the missing layer in FMCG decision-making . Not as a substitute for data, but as the interpreter that turns signals into action-fast, contextual, and commercially grounded.   The problem with “what” Artificial Intelligence and standard analytic

“Local is lekker” is a familiar phrase that was first coined in the late 80’s, but at BD-Nav, we see it as a strategy. Yes – you read that right. In South African FMCG, where distance, infrastructure and consumer dynamics vary sharply by region, a global one-size-fits-all playbooks fall short. We have always believed and felt that South African suppliers do not need generic dashboards. Instead, they need decisions grounded in local reality - by people who know the routes, th