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Human-to-Human Beats Algorithm-to-Anything
In retail, data tells you what happened. People tell you why . If you’re betting your next quarter on dashboards alone, you’re solving yesterday’s problem with yesterday’s answers. Here’s our position: human-to-human intelligence is the missing layer in FMCG decision-making . Not as a substitute for data, but as the interpreter that turns signals into action-fast, contextual, and commercially grounded. The problem with “what” Artificial Intelligence and standard analytic
Nov 24, 20253 min read


Local Is Lekker: Why South African Problems Need South African Solutions
“Local is lekker” is a familiar phrase that was first coined in the late 80’s, but at BD-Nav, we see it as a strategy. Yes – you read that right. In South African FMCG, where distance, infrastructure and consumer dynamics vary sharply by region, a global one-size-fits-all playbooks fall short. We have always believed and felt that South African suppliers do not need generic dashboards. Instead, they need decisions grounded in local reality - by people who know the routes, th
Nov 14, 20253 min read


How do you become a Market Disruptor?
The term "disruptor" has become synonymous with success and innovation. But what does it truly take to earn this title? Over the past few years, disruptors have become synonymous with those that maintain a healthy scepticism towards the status quo, perpetually searching for avenues to add value by thinking differently. The world's disruptor-in-chief, Elon Musk, has cemented his reputation by consistently pushing the boundaries of innovation across multiple industries, fro
Feb 24, 20252 min read
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